Fixed Magazine is a fictitious magazine who’s focus is on supplying readers with advice, tips, and solutions for life’s most common and complicated problems. The overall goal of Fixed Magazine’s logo was to create a logo that would appeal to small families, college students, and young couples. The lettering is soft, playful, and welcoming. The “I” represents a small family, the “X” represents a gay couple or group which welcome the new generation of sexuality. The magazine’s covers are smart and eclectic.